This Ultherapy ad was a part of the Surgical Arts Centre's media mix plan and our Brand Edge Strategy. The mix of broadcast and cable television built a great foundation for the initial TOMA campaign. After a few months we then added in broadcast radio and a television ad invitation for a special event held after hours at their facility. This combination was a key marketing strategy to their success in gaining them more attendees and revenue than years past.
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Kelly Bigelow
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Kelly@BrandEdgeMarketing.com